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MergerAlert Privacy Policy

Last Updated: May 2026

About MergerAlert

MergerAlert is a realtime merger and competition intelligence platform operated by Know What Media Pty Ltd ACN 695922304 (“Know What Media”, “MergerAlert”, “we”, “our” or “us”).

We are committed to protecting and maintaining the privacy of personal information and handling information responsibly and transparently.

What is Personal Information?

“Personal information” has the meaning given under the Privacy Act 1988 (Cth).

Generally, personal information means information or an opinion about an identified individual or an individual who is reasonably identifiable.

What Information We Collect

We may collect:

  • name;
  • email address;
  • telephone number;
  • business details;
  • billing information;
  • account information;
  • IP address;
  • usage information.

Payments may be processed through third-party providers including Stripe. We do not store complete credit card details on our own systems.

How We Collect Information

We may collect personal information:

  • directly from you;
  • through website forms;
  • through subscription registrations;
  • through customer enquiries;
  • through cookies and analytics technologies;
  • through automated website technologies.

How We Use Information

We may use personal information for purposes including:

  • providing subscription services;
  • delivering merger alerts and notifications;
  • administering accounts;
  • processing payments;
  • improving platform functionality;
  • responding to enquiries and support requests;
  • communicating service updates;
  • sending marketing communications;
  • protecting platform security;
  • complying with legal obligations.

Disclosure of Information

We may disclose personal information to:

  • payment providers including Stripe;
  • website hosting providers;
  • IT and cloud infrastructure providers;
  • analytics and software providers;
  • professional advisers;
  • contractors and service providers;
  • regulatory authorities where required by law.

We do not sell personal information to third parties.

Cookies and Analytics

MergerAlert may use cookies, analytics services and tracking technologies to improve functionality, understand user behaviour and optimise services.

Users may disable cookies through browser settings, although some functionality may be affected.

Marketing Communications

We may send newsletters, launch announcements, product updates and promotional communications.

Users may unsubscribe from marketing communications at any time.

Data Storage and Security

We take reasonable steps to protect personal information from misuse, loss, unauthorised access, modification and disclosure.

Security measures may include encryption, secure hosting, password protections and access controls.

However, no electronic transmission or storage system is completely secure and we cannot guarantee absolute security.

Overseas Disclosure

Some service providers or infrastructure providers may be located outside Australia and information may therefore be processed overseas.

Access and Correction

You may request access to personal information we hold about you and request corrections where information is inaccurate, incomplete or outdated.

Deletion of Personal Information

You may request deletion of personal information associated with your account.

We may retain information where necessary for legal compliance, legitimate business purposes, dispute resolution, fraud prevention or enforcement of agreements.

Data Breach Procedure

If we become aware of unauthorised access to or disclosure of personal information likely to result in serious harm, we will take reasonable steps to investigate, contain and respond to the incident in accordance with applicable law.

Third-Party Websites

The MergerAlert website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of third-party websites.

Changes to this Privacy Policy

We may amend or update this Privacy Policy from time to time. Updated versions will be published on the website.

Australian Privacy Law

This Privacy Policy is intended to assist MergerAlert in complying with applicable Australian privacy obligations, including the Privacy Act 1988 (Cth).

Contact Us

If you are dissatisfied with our response, you may contact the Office of the Australian Information Commissioner.

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